Top 5 Social Networking Apps in New Zealand in Q4 2021

In the fourth quarter of 2021, the top five social networking applications in New Zealand—BIGO LIVE-Live Stream, Go Live, Facebook, Discord - Talk, Play, Hang Out, Skype, and Grindr - Gay Dating & Chat—exhibited distinct performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive look into the performance of these apps during the period.

BIGO LIVE-Live Stream, Go Live saw a notable increase in weekly downloads toward the end of the quarter, peaking at approximately 3.4K in the week of December 20. Revenue for this app fluctuated, reaching its highest point of about $28.2K in the week of October 11. Active users steadily increased, ending the quarter at around 23.1K.

Facebook maintained a consistent number of weekly downloads throughout the quarter, with a peak of 15.6K in the week of December 20. The app's revenue showed a significant increase mid-quarter, peaking at approximately $14.7K in the week of November 22. Active users remained robust, reaching around 3.3M by the end of December.

Discord - Talk, Play, Hang Out experienced stable weekly downloads, with a peak of around 6.2K in the week of October 18. Revenue showed an upward trend toward the end of the quarter, peaking at about $8.4K in the week of December 20. Active users saw a slight fluctuation, ending the quarter at approximately 350K.

Skype had a modest number of weekly downloads, peaking at around 925 in the week of October 25. Revenue for Skype remained relatively stable, with the highest weekly revenue being around $4K in the same week. Active users showed a slight decline, ending the quarter at around 39.5K.

Grindr - Gay Dating & Chat saw an increase in weekly downloads toward the end of the quarter, peaking at approximately 542 in the week of December 27. The app's revenue showed a general upward trend, with the highest weekly revenue reaching around $7.9K in the week of December 20. Active users experienced a steady increase, ending the quarter at approximately 12.2K.

For more detailed insights and data, visit Sensor Tower's website.